How S’well uses Later to Curate Compelling Content. 

Learn how S’well uses Later to create a feed that speaks to all pillars of their brand, giving new audiences a reason to hit the follow button.

C A S E   S T U D Y 

per week saved using Later

posts using branded hashtags

increase in follower growth in 1 year

2-3 hours

67k

48%

Find out which Later features S’well uses to schedule posts, visually plan their feed, source new content and more!

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Later has been instrumental in growing our community on Instagram. It’s easy to  find S’well content posted by our fans and followers and share the love in our own feed.

S'well social media team

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